WHY OUTSOURCING IS EXPANDING BEYOND METRO MANILA: HOW RURAL OUTSOURCING IS GAINING GROUND

Many still associate Philippine outsourcing, what usually comes to mind are high-rise buildings in Metro Manila. That picture is evolving. An increasing number of firms now run operations in the Philippines by building operations in next-wave cities and rural areas—a trend known as rural outsourcing.This movement is more than just geographic—it